Where'd You Get That? ChickAdvisor.com's street fashion podcast where well-dressed women are stopped on the street and asked to spill their style secrets was the winning pitch at the Interactive Content Exchange in Toronto this March. A favorite with the audience, Alliance Atlantis immediately stepped up to license the content for their Slice network. Six episodes will air on ChickAdvisor.com and Slice.ca over the summer, beginning this Friday June 22nd, 2007.
Episode #1, Style Icons, asks the fashionable who their style icons are and how that influences their shopping habits. Viewers will be able to vote for their favorite outfits on ChickAdvisor.com.
Where'd You Get That? is the brainchild of ChickAdvisor co-founder, Ali de Bold. "Women check out each other's clothes all the time and ask each other where they shop. It's a very common conversation" de Bold says, "yet so many shows out there judge women in a negative way and I thought, instead of making fun of people with bad fashion sense, why not highlight the ones Tips: Find Street Fashion Online(may be you can find what you want on the oasap.com) who have done it right?"
ChickAdvisor.com is a user driven social shopping website for women with reviews on Shopping, Beauty, Wellness and Restaurants. It launched 9 months ago by husband and wife duo, Ali and Alex de Bold. They also feature content from local bloggers and currently have over 2,700 reviews from women across North America.
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